Venture Taranaki
Sector Development
Venture Taranaki supports both core industries and emerging sectors, through collaboration, trade support and industry projects.
In order to maintain a stable and diverse economy, Taranaki needs both established core industries and emerging sectors.
Venture Taranaki supports both, and in many different ways, from facilitating cluster groups, to project management and trade show support.
Visitor Futures and Destination Development
Venture Taranaki is the regional tourism office and has a multifaceted role in promoting the region and developing the visitor sector. They also operate the regional film office and Convention Bureau. Their sustainable destination development approach involves strategic planning, regional marketing, product development, industry support, and collaboration with businesses and events to drive economic impact through increased visitation. The agency works to position the region as an attractive destination for investment, living, working, playing, creating, learning, and visiting. They achieve this through planned promotions, media engagements, and communications initiatives that generate significant regional exposure domestically and internationally.